Metafora pojęciowa i amalgamat w reklamie prasowej

Magdalena Grabowska

Abstract

n/a
Book typeMonograph
Author Magdalena Grabowska (FL / IALT)
Magdalena Grabowska,,
- Institute of Applied Linguistics and Translatology
Editor
Publisher name (outside publisher list) Wydawnictwo Adam Marszałek
Publishing place (Publisher address)Toruń
ISBN978-83-7780-831-3
Issue year2013
Book series /Journal (in case of Journal special issue)Oblicza Mediów, (0 pkt)
Pages127
Publication size in sheets6
Keywords in English conceptual metaphor, conceptual blending, discourse of advertising, advertising slogan
Languagepl polski
Score (nominal)25
ScoreMinisterial score = 25.0, 21-12-2017, BookNotMainLanguagesAuthor
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