Zastosowanie marketingu mobilnego w branży turystycznej

Urszula Kęprowska

Abstract

n/a
Author Urszula Kęprowska (FM / DMar)
Urszula Kęprowska,,
- Department of Marketing
Journal seriesHandel Wewnętrzny, ISSN 0438-5403, (B 12 pkt)
Issue year2014
Vol60
No6
Pages207-220
Keywords in Polishmarketing mobilny, promocja w turystyce, aplikacje mobilne
Keywords in Englishmobile marketing, promotion in tourism, mobile applications
Languagepl polski
Score (nominal)12
ScoreMinisterial score = 7.0, 20-12-2017, ArticleFromJournal
Ministerial score (2013-2016) = 12.0, 20-12-2017, ArticleFromJournal
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