Czas na EB, czyli zaufanie do marki przedsiębiorstwa w kontekście zarządzania marką pracodawcy

Tomasz Dryl

Abstract

n/a
Author Tomasz Dryl (FM / IOM)
Tomasz Dryl,,
- Institute of Organization and Management
Journal seriesZarządzanie i Finanse, ISSN 2084-5189, (B 10 pkt)
Issue year2014
Vol12
No2
Pages55-69
Publication size in sheets0.7
Keywords in Polishemployer branding, zarządzanie marką, zaufanie do marki
Keywords in Englishbrand management, trust to brand, employer branding
URL http://zif.wzr.pl/pim/2014_2_4.pdf
Languagepl polski
LicenseJournal (articles only); published final; Other open licence; with publication
Score (nominal)10
ScoreMinisterial score = 7.0, 20-12-2017, ArticleFromJournal
Ministerial score (2013-2016) = 10.0, 20-12-2017, ArticleFromJournal
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