Komunikacja marketingowa innowacji produktowych

Sylwia Badowska

Abstract

n/a
Author Sylwia Badowska (FM / DMar / MSU)
Sylwia Badowska,,
- Marketing of Services Unit
Journal seriesMarketing i Rynek, ISSN 1231-7853, (B 9 pkt)
Issue year2014
Vol21
No4
Pages23-30
Keywords in Polishkomunikacja marketingowa, innowacje, innowacje produktowe
Keywords in Englishmarketing communications, innovation, product innovation
URL http://www.pwe.com.pl/files/1276809751/file/mir_4_2014_innowacje.pdf
Languagepl polski
Score (nominal)9
ScoreMinisterial score = 6.0, 20-12-2017, ArticleFromJournal
Ministerial score (2013-2016) = 9.0, 20-12-2017, ArticleFromJournal
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