Perception of modes of public transport compared to travel behaviour of urban inhabitants in light of marketing research

Katarzyna Hebel , Marcin Wołek

Abstract

The study introduces the notion of “travel behaviour” among urban inhabitants, as well as highlighting its most common determinants, one of which is the perception of public transport. The study includes a comparative analysis of the link between passenger perceptions of the main modes of public transport in relation to the actual mode of transport chosen to complete a certain journey, based on market research results collected within a given city.
Author Katarzyna Hebel (FE / DTM)
Katarzyna Hebel,,
- Department of Transportation Market
, Marcin Wołek (FE / DTM)
Marcin Wołek,,
- Department of Transportation Market
Journal seriesZeszyty Naukowe. Transport - Politechnika Śląska, ISSN 0209-3324, e-ISSN 2450-1549, (B 9 pkt)
Issue year2016
No92
Pages65-75
Publication size in sheets1
Keywords in Englishurban transport, marketing research, perception, modes of public transport, travel behaviour
DOIDOI:10.20858/sjsutst.2016.92.7
URL http://sjsutst.polsl.pl/archives/2016/vol92/065_SJSUTST92_2016_HebelWolek.pdf
Languageen angielski
LicenseJournal (articles only); published final; Uznanie Autorstwa (CC-BY); with publication
Score (nominal)9
ScoreMinisterial score = 9.0, 13-12-2017, ArticleFromJournal
Ministerial score (2013-2016) = 9.0, 13-12-2017, ArticleFromJournal
Citation count*
Cite
Share Share

Get link to the record


* presented citation count is obtained through Internet information analysis and it is close to the number calculated by the Publish or Perish system.
Back