Концепт "магия" в современных рекламных текстах

Joanna Mampe

Abstract

n/a
Author Joanna Mampe (FL / IESP)
Joanna Mampe,,
- Institute of Eastern-Slavic Philology
Pages130-139
Publication size in sheets0.5
Book Antoniuk Anna, Mela-Cullen Wioletta, Roguska Julia, Szafernakier-Świrko Anna (eds.): Współczesny język rosyjski w teorii i praktyce, W Kręgu Języka, Literatury i Kultury = У Колi Мови, Лiтератури i Культури, no. 19, 2017, Uniwersytet Warszawski, ISBN 978-83-948051-2-8
Keywords in Englishadvertising text, concept of "magic", emotional impact
Languageru rosyjski
Score (nominal)20
Score sourcepublisherList
ScoreMinisterial score = 20.0, 28-01-2020, MonographChapterAuthor
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