Preface

Jan Kreft , Sylwia Kuczamer-Kłopotowska , Anna Kalinowska-Żeleźnik

Abstract

n/a
Publication typeOthers
Author Jan Kreft
Jan Kreft,,
-
, Sylwia Kuczamer-Kłopotowska (FM / DMar / MSU)
Sylwia Kuczamer-Kłopotowska,,
- Marketing of Services Unit
, Anna Kalinowska-Żeleźnik (FSS / IPSJ / DSCC)
Anna Kalinowska-Żeleźnik,,
- Division of Social and Cultural Communication
PagesXII_12-XVI_16
Book Kreft Jan, Kuczamer-Kłopotowska Sylwia, Kalinowska-Żeleźnik Anna (eds.): Myth in modern media management and marketing, Advances in Marketing, Customer Relationship Management, and E-Services (AMCRMES) Book Series , 2019, Business Science Reference, ISBN 978-1-5225-9100-9, [978-1-5225-9102-3], 317 p., DOI:10.4018/978-1-5225-9100-9
Languageen angielski
Not used for evaluationyes
Score (nominal)0
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