Gdy konsument współtworzy wartość firmy : użytkownik w mediach

Jan Kreft

Abstract

n/a
Author Jan Kreft (FSS / IPSJ)
Jan Kreft,,
- Institute of Philosophy, Sociology and Journalism
Journal seriesHandel Wewnętrzny, ISSN 0438-5403, (B 12 pkt)
Issue year2012
Vol58
No3, t. 2
Pages349-355
Keywords in Polishmedia, firmy medialne, aktywność medialna
Keywords in Englishmedia, media firms, media activity
Languagepl polski
Score (nominal)6
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