Współczesne modele komunikacji marketingowej przewoźników lotniczych

Danuta Rucińska , Jacek Kotarbiński

Abstract

n/a
Author Danuta Rucińska KRT
Danuta Rucińska,,
- Department of Transportation Market
, Jacek Kotarbiński WE
Jacek Kotarbiński,,
- Faculty of Economics
Journal seriesZeszyty Naukowe Uniwersytetu Gdańskiego. Ekonomika Transportu i Logistyka, ISSN 0208-4821
Issue year2014
No52
Pages47-64
Keywords in Polishmodele, komunikacja marketingowa, przewoźnicy transportu lotniczego
Keywords in Englishmodels, marketing communication, air carriers
URL http://ekonom.ug.edu.pl/web/download.php?OpenFile=1573
Languagepl polski
LicenseJournal (articles only); published final; ; with publication
Score (nominal)8
ScoreMinisterial score = 6.0, 20-12-2017, ArticleFromJournal
Ministerial score (2013-2016) = 8.0, 20-12-2017, ArticleFromJournal
Citation count*0
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