The relativity of luxury - a luxury product from a perspective of Polish and foreign consumer

Wioleta Dryl

Abstract

n/a
Author Wioleta Dryl KM
Wioleta Dryl,,
- Department of Marketing
Journal seriesJournal of Intercultural Management, ISSN 2080-0150
Issue year2014
Vol6
No4
Pages25-37
Keywords in Englishluxury, consumer, relativity
DOIDOI:10.2478/joim-2014-0033
URL http://www.joim.pl/pdf/JOIM_6_4.pdf
Languageen angielski
Score (nominal)11
ScoreMinisterial score = 10.0, 20-12-2017, ArticleFromJournal
Ministerial score (2013-2016) = 11.0, 20-12-2017, ArticleFromJournal
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