Poland: the brand

Dorota Mielewczyk , Tomasz Czuba

Abstract

n/a
Author Dorota Mielewczyk (FE)
Dorota Mielewczyk,,
- Faculty of Economics
, Tomasz Czuba (FE / IIB)
Tomasz Czuba,,
- Institute of International Business
Journal seriesMarketing Intelligence & Planning, ISSN 0263-4503, (B 9 pkt)
Issue year2011
Vol29
No1
Pages63-68
Keywords in EnglishPoland, brands, country of origin
ASJC Classification1406 Marketing
DOIDOI:10.1108/02634501111102751
URL http://www.emeraldinsight.com/journals.htm?issn=0263-4503
Languageen angielski
Score (nominal)9
Publication indicators Scopus SNIP (Source Normalised Impact per Paper): 2011 = 0.832; WoS Impact Factor: 2017 = 1.421 (2)
Citation count*
Cite
Share Share

Get link to the record


* presented citation count is obtained through Internet information analysis and it is close to the number calculated by the Publish or Perish system.
Back