Kiedy zaczyna się luksus? Względność pojęcia produktu luksusowego

Wioleta Dryl

Abstract

n/a
Author Wioleta Dryl KM
Wioleta Dryl,,
- Department of Marketing
Journal seriesMarketing i Rynek, ISSN 1231-7853
Issue year2014
Vol21
No8
Pages378-385
Keywords in Polishluksus, produkt luksusowy, marka luksusowa
Keywords in Englishluxury, luxury product, luxury brand
URL http://www.marketingirynek.pl/files/1276809751/file/zjazd_katedr_2014_mir8_nowy.pdf
Languagepl polski
Score (nominal)9
ScoreMinisterial score = 6.0, 20-12-2017, ArticleFromJournal
Ministerial score (2013-2016) = 9.0, 20-12-2017, ArticleFromJournal
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