Rola CSR w kształtowaniu zaufania konsumentów do marki organizacji

Tomasz Dryl

Abstract

n/a
Author Tomasz Dryl (FM / DMar)
Tomasz Dryl,,
- Department of Marketing
Other language title versionsThe role of CSR in shaping consumer confidence to the organizational brand
Journal seriesEkonomika i Organizacja Przedsiębiorstwa, ISSN 0860-6846, (B 12 pkt)
Issue year2018
No3 (816)
Pages73-81
Publication size in sheets0.5
Languagepl polski
Score (nominal)12
ScoreMinisterial score = 12.0, 03-12-2018, ArticleFromJournal
Ministerial score (2013-2016) = 12.0, 03-12-2018, ArticleFromJournal
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